--- title: Effective Metal Data Plate with Product Branding description: Example showing how product branding can be incorporated into metal data plate with serialization and regulatory marks. image: https://www.mcloone.com/hubfs/ConeMount%20Bearing%20Heater%20ID%20Plate.jpg --- ** 1-800-624-6641 [![mcloone_logo_nobox.png](https://www.mcloone.com/hs-fs/hubfs/mcloone_logo_nobox.png?width=285&name=mcloone_logo_nobox.png "mcloone_logo_nobox.png")](https://www.mcloone.com) - [Recent Posts](https://www.mcloone.com/blog) - [NAMEPLATES](https://blog.mcloone.com/tag/nameplates#topic#topic) - [ID PLATES](https://blog.mcloone.com/tag/id-plates#topic#topic) - [LABELS & OVERLAYS](https://blog.mcloone.com/tag/labels-and-overlays#topic#topic) # Effective Metal Data Plate with Product Branding ![](https://www.mcloone.com/hubfs/ConeMount%20Bearing%20Heater%20ID%20Plate.jpg) - ** - ** - ** Many times industrial data plates are located on the backside of equipment. Their key purpose is to provide information and specs related to proper use or maintenance of the piece of equipment.  There are certain applications where the data plate is found on the main surface. When this is the case, many companies take advantage of the data plate to also include corporate branding.  Here is a great example that does just this. The important cautionary information is listed out in easy-to-read format below the regulatory symbols and serial number. There is enough space in the top right corner to include corporate branding and dress it up. ![metal serial plate with product branding](https://www.mcloone.com/hs-fs/hubfs/cone-mount.png?width=600&name=cone-mount.png) By adding the company logo along with a spot of color, there is a bit of interest added to the otherwise typical metal plate. It sits within a recessed area on the top of the control pad for the heater. The metal background of the serial plate coordinates nicely with the metal of the heater itself. ![ConeMount Bearing Heater ID Plate](https://www.mcloone.com/hs-fs/hubfs/ConeMount%20Bearing%20Heater%20ID%20Plate.jpg?width=600&name=ConeMount%20Bearing%20Heater%20ID%20Plate.jpg) ### Simple Design = Positive User Experience The example above takes maximizes the space available on the metal surface of the data plate and lays out the necessary details so it is clear on how to properly use the heater. Plus it has attractive branding that helps increase perceived value of the product.  Industrial data plates communicate equipment-specific information that is critical for proper use, maintenance, and display of safe operating tolerances, reducing the risk of damage or injury. Keeping the design of these equipment tags simple, means easy to read communication. Check out the [Equipment Tag Design eBook](https://www.mcloone.com/effective-design-for-equipment-tags-ebook) for simple design tips. ### How Can We Help? Need help designing an effective and durable ID Plate with serial numbering? We've got you covered! From custom tools built in-house to graphic layout assistance, we will work with you every step of the way. ### Related Posts [6 Tips to Simplify ID Plates](https://www.mcloone.com/6-tips-to-simplify-id-plates) [Serialized Tags and Labels for Equipment Identification](https://www.mcloone.com/serialized-tags-and-labels-for-equipment-identification) [3 Reasons Why Metal Warning Plates are a Better Choice](https://www.mcloone.com/3-reasons-metal-warning-plates-are-a-better-choice) [![Effective Design for Equipment Tags eBook by McLoone](https://no-cache.hubspot.com/cta/default/3841320/542e4779-b8e9-474b-94cc-81b9937af6ba.png)](https://cta-redirect.hubspot.com/cta/redirect/3841320/542e4779-b8e9-474b-94cc-81b9937af6ba)   Tags: [ID Plates](https://www.mcloone.com/blog/tag/id-plates) ### Related Articles** ## [Color Approval: How Lighting, Substrates, and Environments Affect Color Accuracy](https://www.mcloone.com/blog/color-approval-lighting-substrates-environments) *( read )* Topics: [Process](https://www.mcloone.com/blog/tag/process), [Nameplates](https://www.mcloone.com/blog/tag/nameplates), [Processes](https://www.mcloone.com/blog/tag/processes), [ID Plates](https://www.mcloone.com/blog/tag/id-plates) ## [Why Product Identification Fails (and How to Prevent it)](https://www.mcloone.com/blog/why-product-identification-fails) *( read )* Topics: [Quality](https://www.mcloone.com/blog/tag/quality), [Embossing](https://www.mcloone.com/blog/tag/embossing), [Process](https://www.mcloone.com/blog/tag/process), [Nameplates](https://www.mcloone.com/blog/tag/nameplates), [Processes](https://www.mcloone.com/blog/tag/processes), [Adhesive](https://www.mcloone.com/blog/tag/adhesive), [ID Plates](https://www.mcloone.com/blog/tag/id-plates) ## [From the Inside Out: How Culture Drives Results](https://www.mcloone.com/blog/from-the-inside-out-2-second-leans) *( read )* Topics: [Quality](https://www.mcloone.com/blog/tag/quality), [Embossing](https://www.mcloone.com/blog/tag/embossing), [Process](https://www.mcloone.com/blog/tag/process), [Nameplates](https://www.mcloone.com/blog/tag/nameplates), [Processes](https://www.mcloone.com/blog/tag/processes), [Adhesive](https://www.mcloone.com/blog/tag/adhesive), [ID Plates](https://www.mcloone.com/blog/tag/id-plates) --- ## Ready for a quote? [![mcloone_logo_nobox_white.png](https://www.mcloone.com/hs-fs/hubfs/mcloone_logo_nobox_white.png?width=320&name=mcloone_logo_nobox_white.png "mcloone_logo_nobox_white.png")](https://www.mcloone.com) [Request samples](https://www.mcloone.com/request-samples) [Request a quote](https://www.mcloone.com/request-quote) [Upload artwork](https://www.mcloone.com/artwork) [Privacy Policy](https://www.mcloone.com/privacy-policy/) [Cookie Policy](https://www.mcloone.com/cookie-policy/) Do Not Sell or Share My Personal Information 75 Sumner Street, La Crosse, WI 54603 1-800-624-6641  [info@mcloone.com](mailto:info@mcloone,com) [** ** ](https://www.facebook.com/mcloonenameplates) [** ** ](https://www.linkedin.com/company/mcloone/) A [Clarion Safety Systems](https://www.clarionsafety.com) Business ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Vicky Bowie", "url" : "https://www.mcloone.com/blog/author/vicky-bowie" }, "dateModified" : "2025-12-09T18:05:00.852Z", "datePublished" : "2020-10-06T15:00:00.000Z", "headline" : "Effective Metal Data Plate with Product Branding", "image" : [ "https://www.mcloone.com/hubfs/ConeMount%20Bearing%20Heater%20ID%20Plate.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.mcloone.com/blog/effective-metal-data-plate-with-product-branding", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.mcloone.com/hubfs/mcloone_logo-1.png" }, "name" : "McLoone Metal Graphics, Inc." } } ```